Technical Absorbents
Techtextil Frankfurt

Free membership

Receive our weekly Newsletter
and set tailored daily news alerts.

Fibres/​Yarns/​Fabrics

Pow uses $2.5 million to carve niche in winter sports apparel industry

The $2.5 million in financing will enable Pow to expand its customer base, enter new markets, upgrade the supply chain and customer-service operations.

30th September 2014

Innovation in Textiles
 |  Seattle, WA

Sports/​Outdoor, Clothing/​Footwear

The firm started in 2002 as a glove company that went on to equip the US and Canadian Olympic snowboarding teams.

Headquartered in Seattle, Pow now operates three apparel brands catering to skiers, snowboarders and outdoor sports enthusiasts: Pow Gloves, Holden Outerwear and Spacecraft. The combined company sells outdoor sports apparel in more than 35 countries around the world.  

Investment

The $2.5 million in financing from Columbia Pacific Advisors will enable Pow to expand its customer base, enter new markets, upgrade the supply chain and customer-service operations, and continue its role as a creative conglomerate among unique active sports brands, the company reports.

“All three of our brands were created by Northwest entrepreneurs, eager to disrupt the marketplace with products that have a style and functionality all their own,” said Greg Danielson, CEO of POW Inc. 

“The investment from Columbia Pacific Advisors will allow us to expand our role as one of the leading providers of winter sports apparel in the world and also seek new brands to acquire.”

Ability to innovate

“POW Inc. is an ideal partner for us because of the team’s ability to innovate and reach younger customers in the fast-growing and multibillion-dollar outdoors sports market,” said Kevin Barber, Managing Director of Columbia Pacific’s growth capital team. “Winter sports brands are driven by personality and passion, and POW knows how to cultivate that production and creativity.”

Columbia Pacific Advisors’ growth capital fund addresses an underserved segment in the growth-stage financing market.  The fund invests in rapidly expanding technology, business services and consumer products companies that don’t meet the rigid lending requirements of a bank.

Columbia Pacific structures tailored financing facilities, using both debt and equity, to match the specific needs of the expanding company.

Creative company

Last year, Pow Gloves bought Holden Outerwear and Spacecraft and created Pow Inc. as the parent company for the three brands, which were all founded in 2002.

“Pow Inc. is the exact type of company we like to work with,” said Barber, from Columbia Pacific. “They’re an entrepreneurial team that has successfully completed the initial stages of founding a creative company and they’re now ready for the next step: sustainable growth.”

www.columbiapacific.com

Latest Reports

Business intelligence for the fibre, textiles and apparel industries: technologies, innovations, markets, investments, trade policy, sourcing, strategy...

Find out more