Summer sportswear represents one of the largest single categories of sporting goods - a market worth over US$315 billion worldwide.
Several companies have achieved great success in meeting consumer demand for performance apparel which combines function and fashion, and their brands enjoy widespread popularity. Also, the market is set for significant growth as an increasing number of consumers pursue healthy, active lifestyles.
This report provides a wealth of information on:
the sporting goods industry; the development of sportswear; sports participation; the characteristics and performance features of summer sportswear; fabrics and technologies used in summer sportswear; the effect of apparel on athletic performance; and key players in the summer sportswear market.
It also looks at the role of fashion in summer sportswear, provides examples of products and technologies used in summer sportswear, and speculates on the future of the sportswear industry.
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Summer sportswear: providing cool comfort
Publisher: Textiles Intelligence
35 pages, published 2nd quarter 2012
Report price: Euro 600.00; US$ 785.00
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