
Jacob Holm streamlines protective fabrics supply chain
Timely solution for the retail and shopping market as an alternative to traditional synthetic materials.
16th June 2025
Innovation in Textiles
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Miami, FL, USA
Sontara EcoRE bags, now part of the Magnera portfolio, recently received the IDEA Long-Life Achievement Award at the IDEA 25 nonwovens exhibition in Miami.
Made from cellulosic fibres, Sontara EcoRE material is certified for home composting and boasts exceptional strength and durability.
Sontara EcoRE is the first nonwoven material of its kind, offering a cost-effective alternative to woven fabrics. By combining carefully selected raw materials with the proprietary Sontara technology, the material can achieve exceptional high strength in all directions without the use of binders. This gives it equivalent properties to a woven textile, making it suitable for high-performance and semi-durable applications like shopping bags.
“With plastic bag bans across many territories worldwide, Sontara’s EcoRE material offers a timely solution for the retail and shopping market as an alternative to traditional synthetic materials.” says Seth Good, Sontara product line management director. “This is only one example of how this strong and sustainable material might be used to solve customer challenges.
“This combination of sustainability and functionality is the perfect example of how Magnera and Sontara continue leading the way in material innovation. “Our innovation team is always looking for new ways to leverage the Sontara capabilities and our expertise to provide new solutions to solve end user problems.”
Leveraging a global platform to support local customers, Sontara’s EcoRE material is available both as a finished bag with options for personalisation and as a versatile nonwoven material.
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