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Fibres/​Yarns/​Fabrics

New Kickstarter promotes innovative pinpoint compression fabric technology

New British sportswear company is looking to raise £20,000 for the production of its fitness clothing based on the kinesiology tape technology.

4th November 2016

Innovation in Textiles
 |  London

Sports/​Outdoor, Medical/Hygiene, Clothing/​Footwear

The newly established British sportswear company Python Performance has launched its Kickstarter campaign, looking to raise £20,000 for the production of its innovative fitness clothing based on the proprioceptive principles of a kinesiology tape.

By integrating the new fabric technology into apparel, the sportswear company has created a new line of fitness clothing aimed at providing support, compression and recovery properties.

Python Performance’s Contour Compression leggings and tops are said to deliver multiple functions in a single garment. Each garment includes the innovative new ReForm fabric weaving technology that is said to help deliver pinpoint heat and cooling, pinpoint compression and supportive joint stabilisation in one garment so the wearer feels supported where they need it most.

Innovative technology

The clothing athletes wear is a key part of how they perform and the benefits of technologies such as compression, joint support and kinesiology tape are enjoyed by sports professionals every day, through selection of the appropriate garment. Python Performance has worked with top class sportswear designers, including former Speedo and compression wear designer, as well as exercise physiologists at the University of Birmingham, to develop a more holistic approach that would combine these requirements in one garment.

According to the company, its ReForm fabric technology in each Python Performance garment serves four main functions. Firstly, proprioceptive support is achieved through the Lycra-backed strips, which are based on the principles of the kinesiology tape but without the need to apply the tape each time. Stabilisation technology is designed to help target injury prone points to avoid pain and aid performance. In addition, optimised muscle activation is achieved through pinpoint heat and cooling properties, allowing for heat dissipation and retention in the right places.

Python Performance’s Contour Compression tops are said to deliver multiple functions in a single garment. © Python Performance

Finally, the joint support is realised through the integrated ReForm technology and the way the garment is designed, providing support and stabilisation to joints, making additional support products unnecessary, the company explains.

Testing and feedback

Python Performance has already trialled its range among sport scientists and performing athletes, receiving some positive feedback. The fabric technology is also now being tested by the sports science department at the University of Birmingham as part of the educational programme.

World record holding track and field sprint Masters Athlete, Rick Beardsel commented on the clothing range: “With kinesiology tape, you need a trained expert to put it on whereas with the Python Performance clothes you don’t, and you can feel the compression straight away. When I performed in them, I was able to warm up quicker than I normally would’ve done which helps with injury prevention. I’m definitely going to use it, and looking forward to doing different sorts of sessions and seeing how else it performs.”

US fitness model Andrew Jones, who rose to social stardom after suffering from a heart disease and posting about his fitness journey and competitions, has also put his support behind the brand, mere days after transplant surgery to receive a new heart. He will become the first person in the US to receive the clothing when it launches. “When I was diagnosed with a rare heart condition, I realised all my training had been leading up to the biggest battle of my life; my body needed outperform itself to a new level. Now that I’ve had my heart transplant, I’m ready for the next chapter and excited to spread the word about Python Performance in the US and beyond.”

Kickstarter campaign

“We’ve had an amazing response to the fabric technology we’ve developed, so we’re extremely excited to launch our Kickstarter campaign which will allow us to take the innovations to the people who will benefit,” commented Oscar Ryndziewicz, CEO of Python Performance.

“Our ambition is to provide not only athletes but anyone who enjoys sport and fitness with the most innovative clothing, so they can outperform themselves every time. We have created the next step in performance sportswear and we honestly believe none of the big sportswear giants are making their active wear in this way. We want to change the status quo of the sportswear category and we’re working with some of the most exciting R&D talent to ensure innovation sits at the core of every garment we produce.”

ReForm - Compression Re-Thought

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