Lenzing is partnering with Orange Fiber, an Italian company which has patented the pulp production process for citrus by-products, to produce the first ever Tencel-branded lyocell fibre made of orange peel and wood pulp.

The new Tencel Limited Edition initiative is a further idea for eco-responsible textiles based on unconventional sustainable raw materials.

“By upcycling waste materials such as orange peel in our products, we are taking proactive steps in minimising the environmental impact of waste,” said Gert Kroner, vice president of global research and development at the Lenzing Group.

The fibres are currently being transformed into a new garment collection which Orange Fiber will present to the market in October, with co-branded swing tags providing relevant information about the production process and materials involved.

“This pioneering production model can help revolutionise the fashion industry and empower brands who are looking for eco-responsible textile value chains,” said Enrica Arena, Orange Fiber CEO. “With consumers becoming more eco-conscious, it is imperative for the industry to evolve and innovate with sustainable materials to stay efficient and competitive.”

www.lenzing.com