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Color Atlas from Archroma and Datacolor

Combined know-how for objective and cost-effective colour decisions.

2nd July 2021

Innovation in Textiles
 |  Reinach, Switzerland


Some 5,760 colour references from the Color Atlas library of speciality chemicals producer Archroma, based in Reinach, Switzerland, are to be made available within the Datacolor Tools platform – an easy-to-use colour quality control application for industries where colour accuracy is a critical component of overall product quality.

Datacolor provides colour management solutions that enable customers to make objective, cost-effective and smart colour decisions in applications such as textiles and apparel, paint and coatings, plastics, photography, design and more. The perfect integration of its instruments and software help formulate, measure, control and communicate colour, and state-of-the-art algorithms reproduce it on materials and displays.

The Color Atlas was launched in 2016 to provide fashion designers and stylists with off-the-shelf colour inspiration that can be implemented in production with just a few clicks. It continues to evolve in line with Archroma’s commitment to sustainability through innovation. All colour references available in the Color Atlas have been formulated with products complying with leading international eco-standards, and can be selected based on the desired sustainability profile.

Today, the Color Atlas contains 4,320 colors applicable on cotton poplin – almost double that of similar tools available to textile and fashion specialists.

Technical support is available to designers, manufacturers, brands and retailers through Archroma’s global offices – for every single colour from its selection to its implementation in production. Engineered colour standards empowered by NFC (near field communication) are also available for all colours and reproducible in production.

Archroma has also just launched a similar tool with 1,440 colours on polyester.

Both libraries will be available in the ‘Datacolor Tools platform for colour searching.

Each colour from the Color Atlas is available for purchase from Archroma as an ‘Engineered Color Standard’, with precise digital data and access to global dyeing technical support.

“With this collaboration between Datacolor and Archroma, we are delivering the best of two worlds,” said Lisa Beck, product manager at Datacolor.

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