Hologenix, the pioneer in infrared textile innovation and creator of Celliant, will present its new Infrared Dream Pillow at the Health Optimisation Summit in London on 13–14 September. The event marks the international debut of the company’s first direct-to-consumer product.

The Infrared Dream Pillow is powered by Celliant’s proprietary infrared technology, designed to promote thermoregulation, improve local circulation and increase cellular oxygenation to help users wake feeling more rested and energised. While Celliant has long been incorporated into products across apparel, bedding and wellness sectors, this is the first time Hologenix has developed its own branded item. The pillow, launched in May in the United States, received strong consumer response and is now available to purchase in the United Kingdom.

“When I first started Celliant, my intention was always to help as many people live their healthiest and happiest lives,” said Seth Casden, CEO and co-founder of Hologenix. “Infrared has such incredible benefits, and one day, I hope it’s part of everyone’s routine. We’re always expanding our offerings and identifying new partners – the Dream Pillow is our latest step in bringing infrared technology directly to consumers.”

Hologenix has previously collaborated with European companies including Blackroll, Centa-Star, Decathlon and DAGi, and views the Summit as an opportunity to expand further partnerships. The company will be exhibiting at Booth S7, where visitors can learn more about Celliant technology and its applications.

The Infrared Dream Pillow is available to purchase online in the UK at shopcelliant.com/en-gb and in the US at shopcelliant.com.

www.celliant.com