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Coating/​Laminating/​Bonding

OrganoClick signs distribution agreement for Taiwanese textile market

Under the agreement, OrganoClick's durable water repellent will be sold and marketed in Taiwan by the distributor Pinnacle Tek.

26th October 2015

Innovation in Textiles
 |  Stockholm

Sports/​Outdoor, Clothing/​Footwear, Protective

MÃ¥rten Hellberg, CEO OrganoClick. © OrganoClickSwedish cleantech company OrganoClick has signed a distribution agreement for its textile functional additives for the Taiwanese market.

Under the agreement, OrganoClick's durable water repellent (DWR) that is used for the production of OrganoTex, will be sold and marketed in Taiwan by the distributor Pinnacle Tek Co, which has a broad network in the Taiwanese textile industry.

"The interest for eco-friendly chemistry is a fast growing trend in the Taiwanese textile industry. We are therefore happy to work with OrganoClick who are in the forefront  regarding the development of green functional chemistries for textiles,” said Eric Ying, Managing Director for Pinnacle Tek and former President of the Taiwan Textile Federation.

Local distributors

OrganoClick has since last spring focused on setting up collaborations with local distributors on the Chinese, Taiwanese, South Korean and Japanese market. Around 77 % of the world’s production of functional textiles is made in these countries, the company reports. Taiwan has more than 3,000 textile factories that supply functional textiles to most of the leading outdoor brands.

The non-exclusive distribution agreement that has been signed with Pinnacle Tek is for distribution in Taiwan. Pinnacle Tek will sell and market OrganoClick's products and distribute the products to the textile factories from its own stock and warehouse in Taipei. They will also provide technical support to the factories.

Market penetration

"With distribution in place in Taiwan, we reach a large number of the textile factories that is sourced by western sport and outdoor brands. To be able to offer the textile factories an easy and quick delivery and technical support by a local partner is very important in order to get acceptance on the market,” said Mårten Hellberg, CEO OrganoClick.

OrganoClick's durable water repellent (DWR) is used for the production of OrganoTex. © OrganoClick

“The cooperation that we have now started with Pinnacle Tek Co on the Taiwanese market and Shanghai Amazingtex Trading Co on the Chinese market give us a good platform for our market penetration. We will now continue our work to set up distribution networks in South Korea and Japan.”

OrganoClick

OrganoClick is a Swedish cleantech company that develops, produces and markets environmentally friendly fibre chemistry, such as the water-repellent fabric treatment OrganoTex, the flame-resistant wood preservative OrganoWood and a strengthening additive for the paper production industry.

OrganoClick was founded in 2006 as a spinoff company utilising academic research results in the area of environmentally friendly fibre chemistry at Stockholm University and the Swedish University of Agricultural Sciences.

www.organoclick.com

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