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Sapphire to launch Good Earth collection

Cotton sequesters more carbon than it emits across its entire growth lifecycle.

1st December 2021

Innovation in Textiles
 |  Pakistan

Sustainable, Interiors

Sapphire Textile Mills, a vertically-integrated textile mill based in Pakistan, has partnered with Good Earth Cotton, producer of the world’s first carbon positive and traceable cotton, to introduce a collection of yarns and home interior fabrics.

The partnership addresses increasing pressure on the global textile industry to substantiate sustainability claims, reduce environmental impact and take full accountability for fibre choices.

The global textile industry is reported to contribute between 8-10% of global carbon emissions. It is also suspected by the UN that a large percentage of these emissions start at the raw materials stage.

Good Earth Cotton sequesters more carbon than it emits across its entire growth lifecycle, paving the way for cotton farming globally to be carbon positive, traceable and low impact.

The Sapphire collection consists of several greige, dyed and melange yarns alongside greige and processed fabrics suitable for bed linens, interior decor, garden and kitchen textiles, and more.

“This is an essential step for us to provide our customers with accurate and timely information backed by science and transparency,” said director Nabeel Abdullah.

The Sapphire Textiles and Good Earth Cotton yarn employs FibreTrace, an advanced traceability solution that combines physical and digital tracing solutions, allowing textile brands to share the carbon positive story of their cotton products with end consumers by communicating its environmental benefits.

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