Blossom Première Vision grows its offer
Texworld trends draw on a digitally-imagined Middle Ages as a metaphor for current upheavals.
17th December 2025
Innovation in Textiles
|
Paris
In a world under pressure, Very Middle Ages – the new trend book from Texworld Apparel Sourcing Paris – outlines the directions that will guide Spring-Summer 2027 collections.
It will be unveiled at the exhibition taking place from February 2-4v2026 at the Paris-Le Bourget Exhibition Centre and can be downloaded ahead of the event here.
At a time when fashion is going through strong turbulence, Very Middle Ages chooses to look to the future by invoking a reinvented past, not as a nostalgic refuge but as a magnifying mirror of contemporary tensions.
The new edition of the trend book offers ideas to help creators combine imagination and a desire for renewal while developing the Spring-Summer 2027 collections and explores a universe – often dark – with a reworked, digitally-imagined Middle Ages used as a metaphor for current upheavals.
Directed by Louis Gérin and Grégory Lamaud, the artistic directors of Texworld Apparel Sourcing Paris, the document is based on the reflections of a collective of stylists, designers, writers and artists who have created a vision made of four narratives showing different points of friction between reality and expectations – a return to primitive function, comforting digital illusions, warrior attitudes in the face of crises, and the constant expansion of the digital self.
Rather than a fixed projection, Very Middle Ages offers a sensitive, instinctive and sometimes unsettling reading of the Spring-Summer 2027 season and an invitation to rethink clothing as a tool of protection, affirmation, resistance or transformation, in a world where the borders between real and virtual have never been so blurred.
Business intelligence for the fibre, textiles and apparel industries: technologies, innovations, markets, investments, trade policy, sourcing, strategy...
Find out more