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Industry Talk

Brief illumination in the City of Light

The cars became an integral part of the catwalk show.

8th March 2021

Innovation in Textiles
 |  Paris


A small part of Paris was lit up last Thursday (March 4th) when local atelier brand Coperni filmed the catwalk show for its latest Winter 21 collection.

The show featured 70 participants who departed their homes in 35 electric cars, navigating the streets of Paris before arriving in the great hall of the Accord Arena in Bercy – the 12th arrondissement of the City of Light.

The cars and their passengers moved into the darkness of the empty hall – with enough space for over 20,000 people in normal times – with the choreography taking place after the vehicles moved into formation and becoming an integral part of the catwalk show. Car radios were turned on to announce the start of the filming and headlights lit up as the first of the models appeared. Guests viewed the collection through their car windows.

The Coperni Winter 21 collection is aptly, an exploration into the complexity and the mystery of night-time – sometimes pitch-black, sometimes dotted with stars, sometimes illuminated by the moon.

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