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Technical Absorbents
Technical Absorbents

25th June 2020, Mumbai, India

Siyaram’s launches Anti-Corona fabric in association with HealthGuard

Mr. Ramesh Poddar, CMD of Siyaram Silk Mills Ltd. © Siyaram.Mr. Ramesh Poddar, CMD of Siyaram Silk Mills Ltd. © Siyaram.

Siyaram’s, one of the leading textile brands in India for men’s fashion for over four decades, has launched its Anti-Corona range of fabric tested by WHO (World Health Organisation) approved labs to fight against the spread of pandemic.

As India witnesses a surge in the number of cases with every passing day, Siyaram’s says it has conducted extensive research and a series of detailed studies over weeks to develop an innovative fabric that helps in combating coronavirus in an effective way. The new Anti-Corona fabric provides ‘24/7 silent sentinel protection’ from the deadly virus and was developed in association with Australia’s HeatlhGuard, a global leader in non-invasive healthcare for 25 years, dedicated to research and development of safe and innovative biotech solutions.

The new fabric is said to guarantee 99.94% effectiveness against coronavirus and has non-leaching properties compared to other metal-based chemistry products, making sure the treated layer of fabric does not dissolve in water.

“90 percent of our body is covered with clothes, and viruses have the tendency to thrive on the surface of fabrics for longer hours increasing the exposure of humans to the infection. The ‘Cosmetic based chemistry’ coating utilized in making of our fabric is made of positive compounds and when it comes in contact with the negative compounds, it disintegrates the outer lipid coating and destroys the virus in a matter of few seconds”, says Mr. Ramesh Poddar, CMD of Siyaram Silk Mills Ltd.

According to Siyaram, the new Anti-Corona fabric is made from natural substances and does not harm the human skin. With the use of sustainable and biodegradable ingredients, Siyaram’s says it has successfully ensured that the fabric does not leach any harmful components and renders a smooth and soft feel to clothing. 

“We at Siyaram’s have ensured that we do not compromise on the style quotient, the texture, the designs and the colour of the fabric. We want our customers to be protected in style and in the coming days, the Anti-Corona fabric will not just be a trend, but it will be a necessity. This fabric will allow our customers to embrace life after lockdown with full confidence and have an armour against the adversities,” adds Mr. Poddar.

www.siyaram.com

Further reading

COVID-19: Positive test results for anti-viral textile finish imminent

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