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12th October 2018, Valencia

Jeanologia presents sustainable innovations at ITMA Asia

Jeanologia will present its technological solutions — from fabric to garment finishing — to the Chinese textiles industry at the upcoming ITMA Asia exhibition that takes place in Shanghai, next week. The company will present its new G2Dynamic that has been developed to “redefine the process of fabric finishing without using water and chemicals”. This pre-treatment improves production increasing end results during laser, ozone and e-flow processes, according to the manufacturer.

With these technological innovations, Jeanologia says it aims to help create the perfect setting to turn the Chinese market into the most competitive and efficient, increasing its productivity and offering a totally sustainable product. “With our innovative technology, the Chinese textiles industry will be able to reduce their environmental footprint and improve their production costs, overcoming these two challenges that are so important to its future,” said Borja Trénor, Asia Pacific Director.

With its technological innovations, Jeanologia says it aims to help create the perfect setting to turn the Chinese market into the most competitive and efficient. © Jeanologia

“The Chinese textiles industry needs to consolidate its commitment to technology to continue progressing, especially since it’s no longer just a trend but a need, due to the increasing cost of labour and stricter environmental controls when producing.”

Currently, measures are being taken in this direction, but there is still a long way to go to achieve higher quality, innovative and sustainable products. “Our objective is to contribute to the digital transformation of the Chinese textile industry and, together, ensure that sustainability and technology are part of its DNA,” added Trénor.

“China is one of the countries in the world with the highest pollution — 70% of its rivers are polluted — that’s why, with our technology, we will attain the dehydration and detoxification of jeans. This is our commitment and at ITMA we will show the keys to reaching it and achieving an authentic green revolution.”

Disruptive technology

During ITMA, Jeanologia will present its new disruptive technology. “G2Dynamic completely redefines the process of fabric finishing, without using water or chemicals, changing how fabric finishing is done.  Furthermore, fabric treated with this new revolutionary process facilitates the garment finishing, getting more sustainable results and strengthening the results of the laser, by making it faster and more efficient,” the company explains.

The company will also exhibit its Laundry 5.Zero, a garment finishing plant that guarantees zero contamination and achieves 85% savings in water usage. The company believes Laundry 5.Zero encompasses everything needed by the Chinese textiles industry to achieve 5.Zero finishes (zero discharge, zero manual scraping, zero PP spray, zero stone washing and zero bleach), cutting production time and improving the appearance and quality of the product with a neutral cost and respecting workers’ health.

“With these new technologies we close the circle from fabric to garment finish, offering complete solutions to the Chinese market to help them reduce their environmental footprint, reduce costs and look after workers’ health,” said Trénor. During ITMA, the company will offer hourly demonstrations of its new laser generation.

Presence in China

Jeanologia has been present in China for more than 10 years and is the technological partner for a number of domestic brands that have started their transformation to sustainability. Currently, 10% of jeans production in China is done using the company’s technology, either for exports of global brands like GAP, American Eagle, H&M, Uniqlo, Levi's, Primark, Lee, Wrangler or G-Star among others; or for companies operating within the national market like Jack & Jones China, Meters Bonwe, or PeaceBird, the company reports.

The Spanish company currently has clients across five continents. The export of its machines and services represents 90% of its total billing, reaching 60 countries.


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