Lectra is expanding its Valia Fashion platform to new key markets across the globe, including Mexico and Brazil.

The cloud-based system connects entire cutting rooms to automate and streamline each stage of apparel production and was first launched in the USA, Canada and Europe in October 2024.

“We’re dedicated to helping our customers remain competitive and agile in the market and meet the latest technological demands of the fashion industry,” said Lenny Marano, president of Lectra Americas. “Valia Fashion empowers fashion brands and manufacturers to connect, automate and streamline every step of apparel production. Since its initial launch, we’ve seen a great response from our customers who are using this technology to further reduce operational costs across their businesses. We are excited to continue expanding Valia Fashion’s global footprint to even more fashion enterprises.”

Valia Fashion centralises global orders and streamlines production, offering real-time visibility for faster decision-making and optimized operations. By connecting to all equipment in the cutting room, apparel manufacturers can seamlessly integrate the solution into existing workflows and digitize their production cycle.

Chicago Protective Apparel – a division of Mechanix Wear that offers a wide range of high hazard personal protective apparel for various industries including heavy manufacturing, foundry, electrical/utilities – is one company that will now be using Valia Fashion to scale current production and accelerate its growth. The software will enable Chicago Protective Apparel to centralise orders and distribute production across its different manufacturing sites, reducing waste, automating processes and providing greater visibility on fabric consumption.

“This integration marks a shift from fragmented legacy systems to a smarter, more connected production model,” said Keith Christiansen, president and general manager at Chicago Protective Apparel. “Lectra’s Valia Fashion minimises our reliance on manual processes by creating a scalable digital infrastructure that gives us real-time visibility into open orders, scheduling, fabric utilisation and production performance. This is transforming how we make decisions, drive measurable efficiency to optimizs resources, improve service levels and more strategically plan for future growth.”

Lectra will be participating in the upcoming Texprocess Americas in Atlanta, Georgia from May 6-8 and will be showcasing Valia Fashion alongside the Vector iX2, its state-of-the-art, low-ply fabric cutter.

www.lectra.com