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High performance showcase for Huntsman in Denver

Huntsman will feature its award-winning colouration technology and HIGH IQ intelligent effects

20th January 2020

Innovation in Textiles
 |  Denver, CO


As an industry leader in innovative and environmentally sustainable textile solutions, Huntsman Textile Effects offers mills and brands a comprehensive suite of high-performance products that meet the fast-changing market needs. “With its wealth of textile industry knowledge and experience, Huntsman Textile Effects is the preferred partner to help mills around the world achieve greater productivity and efficiency,” Huntsman says.

Unparalleled PFC free solutions

Huntsman’s PFC free solutions including extensive PHOBOTEX RSY non-fluorinated durable water repellents and Teflon EcoElite renewable sourced water repellents from its long-term alliance with Chemours.

“They are a perfect combination of excellent water repellency with extremely high washing resistance and meet the stringent requirements of the Huntsman Textile Effects HIGH IQ Repel performance assurance scheme,” the company said in a press release today. “The HIGH IQ Repel program is designed to help mills, brands and retailers meet global demand for eco-friendly apparel with rain and stain protection. Combining innovative durable water repellent finishes with unparalleled technical expertise, the HIGH IQ Repel program provides durable eco-friendly and sustainable protection for every performance need: everyday, outdoor and extreme adventures.”

“The HIGH IQ assurance program includes a comprehensive range of products from cutting edge moisture management technology to UV protection. Backed by the industry’s leading range of innovative, eco-friendly intelligent textile effects, fabrics treated with our intelligent effects are sustainable textile products that deliver the performance and benefits consumers expect of high-quality brands.”

Award-winning innovative dyes

Offering textile dyes for every application method and fibre type, Huntsman will show the award winning AVITERA SE dyes which use “ground-breaking technology to reduce water and energy consumption by up to 50% while increasing productivity through shorter production time”.

“Our TERASIL W/WW dyes are a robust and high-performance wash fast dye range for polyester. It achieves right-first-time performance and is bluesign approved and suitable for STANDARD 100 by OEKO-TEX certified textile products.”

“For polyamide/elastane fabrics, ERIOFAST dyes are the perfect solution for sportswear, swimwear and lingerie garments. These unique acid reactive dyes specially developed for dying deep intensive shades with the highest wet-fastness properties ensure excellent color blocking even on challenging microfibers,” Huntsman explains.

State-of-the-art sustainable inks

Digital inks solutions include the range of NOVACRON ADVANCE reactive inks that lets users achieve “remarkable coloristic performance and shade intensity with superior fixation and fastness results”.

“Our range of ERIOFAST VISTA inks is a unique sustainable digital printing solution for polyester-cotton blends which uses a simple urea-free system to outperform the best alternative solutions in terms of brilliancy, gamut, color depth and fabric handle at reduced energy consumption and emissions. Easier and more efficient to use, these digital ink ranges require minimal maintenance and results in greater saving while meeting stringent industry standards<” the company concludes.

Visit Huntsman Textile Effects at the OutDoor Retailer Snow Show at stand 55059-UL. The show takes place in Denver, Colorado, USA, from 29-31 January 2020.

For more information visit

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