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Industry Talk

OutDoor Industry Award 2019 registration opens

The OutDoor Industry Award 2019 sees its 14th edition this year.

7th May 2019

Innovation in Textiles
 |  Friedrichshafen

Sports/​Outdoor, Clothing/​Footwear

The first edition of the all-new OutDoor Friedrichshafen show takes place from 17-19 September 2019. © OutDoor Friedrichshafen

The OutDoor Industry Award 2019 sees its 14th edition this year. The prestigious design award plays an important role in the new-format trade show OutDoor Friedrichshafen. Entries are now open for outdoor manufacturers and suppliers to submit their latest innovations to win one of the industry’s most coveted design awards that are announced at the premier trade fair from 17-19 September 2019 at Lake Constance.

The award is given in twelve categories, including water sports, climbing equipment, camping equipment and sustainability. Entry is open to both exhibitors and non-exhibitors at OutDoor Friedrichshafen, as well as start-ups. The evaluation process has two stages. First, during the digital pre-selection round all entries are evaluated. Subsequently, the best products are judged during a one-day meeting by an independent and international expert panel with six members. The main distinguishing criteria for an award are: degree of innovation, functionality and design.

Performance benchmark

“Since its introduction, the OutDoor Industry Award has been an important performance benchmark for innovative new products. It offers important guidance to both retailers and end users when there are so many products in the industry. In addition, the panel of judges’ decisions often provide valuable initial feedback about the commercial opportunities for new products and new technologies,” commented Dirk Heidrich, Show Director, Messe Friedrichshafen.

And this year it’s not only about outdoor products. For the first time, there will be a new Retail Award for the best stores.

Supporting young companies

In order to support young companies in the outdoor industry, Messe Friedrichshafen is organising the OutDoor Industry Award Start-Up category for the fourth time – with its free advertising packages and reduced entry fees. In addition, start-ups have the opportunity to pitch their product and their company to a select industry gathering directly before the awards are announced.

Visitors entering OutDoor Friedrichshafen in September via the East Entrance will immediately see the special display of award winners. The grand prize-giving ceremony takes place on the first evening of the show. Moreover, winners receive usage rights for the OutDoor Industry Award Winner logos, communication services and are featured online throughout the year in the OutDoor Industry Award Gallery. Application is online and entry is open until 25 July.

The first edition of the all-new OutDoor Friedrichshafen show takes place from 17-19 September 2019.

www.outdoor-friedrichshafen.com

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