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Browzwear strengthens leadership team

Proven executive to spearhead global operations and drive innovation in fashion technology.

15th March 2024

Innovation in Textiles
 |  New York City

Clothing/​Footwear, Sustainable

Browzwear, the leading provider of digital product creation software solutions for the fashion industry, has appointed Greg Hanson as Chief Operating Officer (COO). With an exceptional track record in product management and driving high-growth strategies, Hanson's arrival marks a pivotal moment in Bronzeware’s journey to digitally transform the apparel production process.

Prior to joining Browzwear, Greg served as Chief Product Officer at Billtrust, where he led transformative initiatives, revolutionizing the order-to-cash processes and shaping the future of B2B payments. Before Billtrust, Greg held the Chief Product Officer role at PrecisionLender (acquired by Q2), a global leader in commercial loan pricing tools, overseeing product management, software development, data science, and technical support, contributing significantly to the company's growth and success.

Hanson's extensive leadership experience spans various prominent organizations, including The Gordian Group, LendingTree & (NASDAQ: TREE), GuildQuality, and Bullhorn, where he held key executive positions, driving growth and spearheading strategic initiatives.

Throughout his career, Hanson has demonstrated a keen aptitude for high-growth product management and development, go-to-market, acquisitions and integrations, and advanced analytics and optimization. His multifaceted skill set, and strategic vision make him an invaluable asset to Browzwear as the company continues to innovate and expand its global footprint in the fashion industry.

As Chief Operating Officer, Greg will play a pivotal role in driving Browzwear's growth initiatives, optimizing operational efficiencies, and enhancing the company's market position. His appointment underscores Browzwear's commitment to excellence and innovation, as it continues to empower and connect fashion brands, retailers, manufacturers, and the broader apparel supply chain with cutting-edge digital product creation and workflow management solutions.

"Joining Browzwear is an incredible opportunity to combine my passion for innovation with the fashion industry's dynamic landscape. I'm excited to collaborate with the talented team at Browzwear to drive growth, enhance operational excellence, and continue delivering cutting-edge solutions to our customers," said Greg Hanson, COO, Browzwear.

"We are thrilled to welcome Greg to the Browzwear team," said Steve Pinado, CEO, Browzwear. "His proven leadership, strategic insight, and deep industry expertise will be instrumental in propelling Browzwear to new heights of success. With Greg on board, we are poised to accelerate our growth trajectory and deliver even greater value to our customers worldwide."

Greg’s appointment as COO signifies a new chapter in Browzwear's journey, marked by innovation, expansion, and continued excellence in serving the evolving needs of the fashion industry.

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