Wendy Friedman is a self-taught knitwear designer specializing in sweaters, cold weather, and athleisure. She works with women's, men's and accessories brands to launch new businesses or fix ones that need to be reinvented. She has held positions with Coach, Henri Bendel, and Tommy Hilfiger and designed for clients across all market sectors including Gap, Amazon, Saks Fifth Avenue, Neiman Marcus, Steve Madden, Victor Alfaro, Thakoon, Adam Lippes, Bill Blass, and Badgley Mischka.